With the smack down heard round the seo world for selling links which resulted in a loss of page rank for some websites including high authority sites such as Forbes.com new pressure has been put on webmasters to find relevant quality inbound links. Anyone who was buying links is probably thinking twice about continuing to do so. 

One of my favorite tactics for getting targeted traffic and to improve my sites positions within the search engines has been with quality niche directories. Niche travel directories are an excellent source of targeted traffic for travel websites. 

Niche directories often allow links to pages deep within your website. It’s important when submitting to these directories to match the best page from your site with the topic of the directory. Most niche directories are reviewed by volunteer editors who are passionate about their subject so only submit to relevant categories with a good title and description. Make sure to vary your titles and descriptions from directory to directory. Spend a little time on the directory to see what types of submissions have been accepted in the past however try to make your travel websites entry unique and original to make it stand out from the crowd. 

Quality travel directories can help a website become relevant for that topic and are great for becoming part of a closely related hub. If your travel site is about a destination in Florida and you submit your site to one of the Florida travel directories by being accepted into a Florida travel directory your website has received a vote of confidence and becomes more relevant for Florida travel.  Niche directories generate targeted traffic. Someone visiting a niche travel directory about Cape Cod is more likely to visit your Cape Cod travel website than someone visiting a general directory. Many niche directories rank fairly well for destination specific keyword phrases and may get a steady stream of search engine traffic. Here is my shortlist of travel directories however not all of them will be relevant for your travel site. It’s important to remember when submitting to these niche directories to be respectful, read the guidelines and follow them closely. 

If you’re looking for help building links for a travel site, you may be interested in our link building services.

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